Privacy Policy

While Lavira is the brand you interact with for a beautifully curated shopping experience, we are proudly backed and operated by Ariiston Clothing India Pvt Ltd. This means that legally, Ariiston Clothing India Pvt Ltd manages this store, website, and the related services.

We believe that transparency is the foundation of trust. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.

Who holds your data: Ariiston Clothing India Pvt Ltd (operating as Lavira).

What we collect: Basic contact info, order history, secure payment details, and website browsing habits.

Why we collect it: To ship your orders, improve our website, and (if you let us) send you updates about things you'll love.

Who we share it with: Trusted partners who help us run our business, primarily our e-commerce platform, Shopify, as well as our shipping and payment providers. We never sell your data to shady third parties.

When we say "personal information," we mean any details that can identify you. We don't count anonymous data here. Depending on how you interact with Lavira, we collect:

• Contact Details: Your name, billing/shipping addresses, phone number, and email address so we can get your orders to you.
• Financial Information: Credit/debit card numbers and payment details. (These are securely processed; we do not store your full credit card numbers on our servers.)
• Account Information: Your Lavira username, password, and personal preferences if you create an account with us.
• Transaction Information: What you buy, what you leave in your cart, your wishlists, and your return history.
• Communications: Any emails, chats, or messages you send to our customer support team.
• Device & Usage Information: Your IP address, browser type, and how you navigate our site. This helps us fix bugs and make the site easier to use.

We gather this information in a few different ways:

• Directly from you: When you place an order, create an account, or send us an email.
• Automatically: Through cookies and tracking technologies when you browse our site. This helps the site remember what's in your cart.
• From our partners: Such as payment gateways or Shopify, who help us process your transactions securely.

We use your data to make your Lavira experience as seamless as possible. Specifically, we use it to:

• Provide and Improve Our Services: Fulfill your orders, arrange shipping, process returns, and remember your preferences so your next visit is even better.
• Communicate with You: Send you order confirmations, tracking numbers, and respond to your customer support requests.
• Marketing & Advertising: Keep you in the loop about new drops, sales, and personalized recommendations. (You can always opt out of these emails.)
• Keep You Safe: Detect and prevent fraud to ensure a secure shopping environment for everyone.
• Fulfill Legal Obligations: Comply with Indian tax, accounting, and consumer protection laws.

We aren't in the business of selling your data. However, we do share it with trusted third parties to help us run Lavira:

• Shopify: Our store runs on Shopify. They process data to power our website and improve their own services. To learn more about how they handle data, you can read the Shopify Consumer Privacy Policy.
• Service Providers: Delivery partners (to ship your items), payment processors (to securely charge your card), and IT support.
• Marketing Partners: Sometimes, we use platforms to show you personalized Lavira ads on other websites based on what you viewed here.
• Within Our Family: With our parent entity, Ariiston Clothing India Pvt Ltd, and our corporate affiliates.
• For Legal Reasons: If requested by law enforcement or required by a legal process, we will share necessary data to comply with the law.

Third-Party Links

Our website might contain links to other sites (like our social media pages). Once you leave Lavira, we are no longer responsible for your privacy. We recommend reading the privacy policies of any external sites you visit!

Children's Privacy

Lavira is meant for adults. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has given us their data, please contact us so we can delete it.

Keeping Your Data Safe (And How Long We Keep It)

We use industry-standard security measures to protect your data, but please remember that no system on the internet is 100% foolproof. Keep your account passwords safe! We keep your personal information only as long as we need it. For example, Indian accounting laws generally require us to keep transaction records for up to 8 years, while we'll keep your marketing preferences until you tell us to stop emailing you.

Your Rights and Choices

We believe you should be in control of your data. Depending on applicable laws (including India's data protection regulations), you have the right to:

• Access/Know: Request a copy of the data we hold about you.
• Correct: Ask us to fix any wrong information (like an old address).
• Delete: Request that we erase your data (subject to certain legal exceptions).
• Opt-Out: Unsubscribe from our marketing emails at any time by clicking "unsubscribe" at the bottom of our emails.

We will never discriminate against you for exercising your privacy rights. To make a request, simply reach out to us using the contact info below.

Need to Talk? Contact Us

If you have any questions, concerns, or want to exercise your data rights, we are here to help.

Grievance Officer / Privacy Support:
Brand: Lavira (Operated by Ariiston Clothing India Pvt Ltd)
Email: info@labellavira.com
Address: 312, 3rd Floor, Shristhi Plaza, Saki Vihar Road, Mumbai - 400076, Maharashtra, India

(If you are unhappy with how we resolve your concern, you also have the right to lodge a complaint with the relevant data protection authority.)